Sustainable for the long haul, (not just the month)

It’s B Corp month! And to consistently meet the high standards of social and environmental performance, transparency and accountability as a B Corp certified business is a team effort.

It’s something we work on at Chilly’s throughout the year–not just for a month. But as it’s B Corp month, we thought: what better time to ask some of our team members themselves why the certification is important and what Chilly’s is doing to be more sustainable?

About B Corp

The B in B Corp stands for Benefit for All which aligns perfectly with Chilly’s mission to accelerate the adoption and everyday use of reusable products.

What does B Corp Certification mean?

Being B Corp certified means that we have met the standards set out by B Lab on social and environment impact. The verification covers a huge range of topics from product carbon footprints, to workers’ rights, employee wellbeing. It doesn't mean that we're perfect, but demonstrates that we are taking sustainability seriously.

Why is it important?

We were B Corp Certified in June 2023. It means that we are part of a global community of companies that are driving positive change, focused on benefiting stakeholders, colleagues and customers. But being certified is not the end of the journey. It provides a framework for continuous improvement which we are always striving to do better.

What are we working on?

In 2023/24, we launched our first Responsibility Strategy and identified six key pillars to focus on: Materials, Circularity, Footprint, People, Supplier and Our Values. Under each, we have established ambitious targets that you can read more about here.

Fiona Cartmel, Sustainability Lead

 

What have we done to make our products more sustainable, while maintaining the aesthetics and quality that Chilly's is known for?

We identified that the stainless steel in our products has the highest carbon footprint of all the materials we use. So to combat this, in March 2024 we launched our first product made from 90% post-consumer recycled stainless steel, while also uncompromising the aesthetics and performance of our Series 2 range. Following from this success, we're now in the process of rolling the 90% recycled stainless steel across almost all of our products, which will have a huge reduction in our products’ environmental impact.

George Moone, Product Design Lead

What’s the biggest misconception about sustainability focused brands?

A common misconception about sustainability-focused brands is that they require compromises on style, performance, or convenience. At Chilly’s, we believe sustainability should enhance your life, not limit it. That’s why we create long-lasting, high-quality products that reduce single-use plastic while looking great and keeping your drinks at the perfect temperature.

Pip Richardson, CMF and Product Marketing Lead

 

What’s next?

Sustainability is never done. It’s a commitment that we want to improve on continuously, something that the B Corp movement encourages too. Every three years, we will have to go through an assessment to demonstrate that we’re still meeting B Lab’s high standards. This not only gives us specific targets to work towards but also makes sure we’ll never rest on our laurels when it comes to responsibility.

Download our latest Responsibility report to dive deeper into what we’re doing and why to drive sustainability across our business.

*House of Commons Environmental Audit Committee Report on ‘Disposable Packaging: Coffee Cups’, 2011